Creative Innovation 2019 (Ci2019)

“Strategies for creative leadership and innovation in your organisation” Tania de Jong AM Founder and CEO, Creative Universe and Creative Innovation Global

Monday, 15 August 2011

Creativity fosters innovation, but how can you ignite creative sparks within your organisation? Your own employees are an inexpensive and efficient source of creative new ideas and innovation. How can you unleash the creative spirit within your workforce? There are a number of ways to build a vibrant research and development strategy in your organisation without spending a fortune.

Here are a few strategies:

  • Every employee is a potential designer of a new idea and just needs the opportunity to be heard. Do not restrict creativity and innovation to your R & D or marketing area. We are all creative.
  • Ask lots of questions…what if? Why? Why not? Imagine if? Allow your people to imagine new possibilities.
  • To bring together great ideas utilise cloud-based software that allows sharing and development to occur anytime, anywhere
  • Provide opportunities for reflection, retreat and problem solving so that good ideas will emerge
  • Encourage risk-taking. Failure is part of all innovation. People need to feel safe to try and fail and then try again.
  • Host a scholarship program to incentivise innovation within the organisation and also to attract new talent from outside
  • Reward brilliant ideas – eg. with tickets to innovation conferences, holidays, shares and equity where appropriate
  • Innovation occurs from diversity. Bring together the most diverse teams possible to solve your biggest challenges.
  • Allow people time to invent new ideas eg. Google’s 20% time or Intuit 10% time.

Be known as an organisation that fosters creativity and innovation through diversity, openness and respect of courageous new ideas.  Be an organisation that recognises creativity as the strategic tool of the 21st Century. Companies that fail to innovate now will not be around in 5 to 10 years. It’s worth the risk – get creative!

Contact Creative Universe to develop a custom-designed creative and innovation leadership program suited to your business challenges and desired outcomes.

Attend Creative Innovation 2011 and learn about the challenges and opportunities of a super-connected world with Edward de Bono, Raymond Kurzweil, Daniel Dennett and 25 other world class thinkers and innovators.


"Without a doubt the best conference in Australia with a delightful mix of creativity and big thinking bringing together an eclectic group of industry, community and education leaders. Once again, I’ve come away enthused by new ideas, more aware of future trends, and heartened by the kindness of humanity. We all have a role to play and it should be a collective one." Kerry Anderson, Founder of Operation Next Gen

"Conferences are boring. Creative Innovation is more like a rodeo for ideas, and you are guaranteed to leave wanting to make the world better for everyone." Andrew Despi, A.kin

"Kudos to Tania for organising the the 2019 CI Conference in Melbourne - it is the best I have attended so far. All the speakers and sessions were very well-planned. I have attended many conferences and this is the first I did not have the 'luxury' to skip any sessions. Your effort in this space has truly made Melbourne a global innovation and entrepreneurship hub." Danny Ong, Deakin University

"I wanted to pass along how incredible I thought Creative Innovation was and how much your passion for life and for humanity was inspiring to all of us. It was a privilege to be included and one that I am very grateful for." John Pickering, Chief Behavioural Scientist

"Creative Innovation is a transformational platform built by changemakers for changemakers. It is an educational adventure showcasing the forefront of ideas internationally." Melissa Warner, Ci2019 Scholarship Winner & Education Officer, Mind Medicine Australia

"Creative Innovation 2019 was one of the most well-organised events I’ve ever taken part in. From beginning to the end, every detail had been planned through and taken care of. Secondly, are the production values. As a result, it was possible to attend all the sessions without suffering conference burn-out, happy in the knowledge that the next piece of content was guaranteed to delight and challenge the senses." Richard Claydon (Singapore)

"Well done on another successful Ci conference. Your energy, passion and sheer determination to ensure the conference delegates get a fantastic experience is admirable." VP People & Global Capability | P&GC, Woodside Energy


There are a host of incredible opportunities to partner with us on this world class innovation event. If you are interested in becoming a partner or creative collaborator for the upcoming conference, please contact:

Tania de Jong AM // Founder and Executive Producer
Tel: +61 (0)3 8679 6000

Alrick Pagnon
Tel: +61 (0)3 8679 6000

“Remarkable, mind blowing, brilliantly choreographed – easily the best conference ever and I’ve been to plenty. Truly wonderful and amazing.”

Jim Grant, Partner, Dattner Grant

“Thank you for a challenging and rewarding couple of days. The quality of the team you had at the conference was extraordinary! These events will change people and thereby the world.”

Craig Carolan, Director Private Wealth, ANZ

“I came to learn – I came away inspired! Best conference ever.”

Paul Duldig, University of Melbourne