Creative Innovation 2019 (Ci2019)

The Impact of Technology: Making the most of the 21st Century

Friday, 22 February 2013

The Baroness has been awarded 30 Honorary Degrees from British and foreign universities and heads a multi-disciplinary research group exploring novel brain mechanisms. In addition, she has developed an interest in the impact of 21st Century technologies on how young people think and feel, as discussed in her book ID: The Quest for Identity in the 21st Century.
In her keynote at Ci2012 titled “The Impact of Technology: Making the most of the 21st Century”, she tried to persuade the audience they are going to face a problem comparable to climate change, which is mind change. According to her, mind change is an issue that’s as important and unprecedented as climate change. She then described how our brains develop and respond to different activities we do. Our brain is just like our muscle, it grows in the way we use it. While explaining the cyber world is going to change the world in a new way, she said that children who spent an excessive amount of time playing digital games have an enlarged area of the brain which is the main hub of the reward system. This meant that they got more reward from playing even when losing, in a similar way that gamblers’ brains compel them to keep betting when the odds are against them.
In conclusion, she suggested that we should give our children a better “real” environment rather than spending their time on computer and video games.
Watch the video:
Baroness Susan Greenfield at Ci2012
Watch all Ci Global Inspiring Videos on our Website!All the Ci2011 and Ci2012 videos are created by Hunting with Pixels 

Graphic Recording by fever picture:
Graphic Recording Susan Greenfield

"Without a doubt the best conference in Australia with a delightful mix of creativity and big thinking bringing together an eclectic group of industry, community and education leaders. Once again, I’ve come away enthused by new ideas, more aware of future trends, and heartened by the kindness of humanity. We all have a role to play and it should be a collective one." Kerry Anderson, Founder of Operation Next Gen

"Conferences are boring. Creative Innovation is more like a rodeo for ideas, and you are guaranteed to leave wanting to make the world better for everyone." Andrew Despi, A.kin

"Kudos to Tania for organising the the 2019 CI Conference in Melbourne - it is the best I have attended so far. All the speakers and sessions were very well-planned. I have attended many conferences and this is the first I did not have the 'luxury' to skip any sessions. Your effort in this space has truly made Melbourne a global innovation and entrepreneurship hub." Danny Ong, Deakin University

"I wanted to pass along how incredible I thought Creative Innovation was and how much your passion for life and for humanity was inspiring to all of us. It was a privilege to be included and one that I am very grateful for." John Pickering, Chief Behavioural Scientist

"Creative Innovation is a transformational platform built by changemakers for changemakers. It is an educational adventure showcasing the forefront of ideas internationally." Melissa Warner, Ci2019 Scholarship Winner & Education Officer, Mind Medicine Australia

"Creative Innovation 2019 was one of the most well-organised events I’ve ever taken part in. From beginning to the end, every detail had been planned through and taken care of. Secondly, are the production values. As a result, it was possible to attend all the sessions without suffering conference burn-out, happy in the knowledge that the next piece of content was guaranteed to delight and challenge the senses." Richard Claydon (Singapore)

"Well done on another successful Ci conference. Your energy, passion and sheer determination to ensure the conference delegates get a fantastic experience is admirable." VP People & Global Capability | P&GC, Woodside Energy


There are a host of incredible opportunities to partner with us on this world class innovation event. If you are interested in becoming a partner or creative collaborator for the upcoming conference, please contact:

Tania de Jong AM // Founder and Executive Producer
Tel: +61 (0)3 8679 6000

Alrick Pagnon
Tel: +61 (0)3 8679 6000

“Remarkable, mind blowing, brilliantly choreographed – easily the best conference ever and I’ve been to plenty. Truly wonderful and amazing.”

Jim Grant, Partner, Dattner Grant

“Thank you for a challenging and rewarding couple of days. The quality of the team you had at the conference was extraordinary! These events will change people and thereby the world.”

Craig Carolan, Director Private Wealth, ANZ

“I came to learn – I came away inspired! Best conference ever.”

Paul Duldig, University of Melbourne