Tim Reid

Aka “The Ideas Guy”, leading ideas and marketing expert, creator and host of Australia ’s #1 Marketing show Small Business Big Marketing

28 November (9.00am – 12.00pm) including morning refreshments

ABOUT THE MASTER CLASS
Where a typical brainstorming session often only delivers incremental ideas, they rarely result in breakthrough thinking.

On the flip side, a Killer Innovations session results in a significant and highly profitable departure from your current practice that will be difficult to imitate. And in a world of sameness, having an edge through innovation is critical. It’s one of the last bastions of creating a point-of-difference!

Finding true killer innovations is tough work. Human instinct has us finding the quick answer….then we stop looking once we’ve found the first answer that approximates the best answer to a given question. We fail to look beyond the obvious … because looking beyond the obvious is scary, it may leave us looking like a fool. It may produce something extraordinary.

In Tim’s Killer Innovations session, the concept of a ‘me too’ idea is thrown out the door … the killer innovation must be a breakthrough idea that is instantly recognized by the market place.

USING THE KILLER INNOVATIONS APPROACH IS AKIN TO BRAIN STORMING ON STEROIDS!

So, come along with a business challenge and an open mind, ready to improve the marketing of your business.