Scott Anthony

Innovation thought leader Scott Anthony blends academic research and field work with leading companies to provide practical, proven approaches to improve the predictability and productivity of innovation. He has authored five books on the subject, including The Little Black Book of Innovation and Building a Growth Factory (Harvard Business Press).

28 November (9.00am – 12.00pm) including morning refreshments

ABOUT THE MASTER CLASS
It sounds so seductive – a “culture of innovation.” The three words immediately conjure up images of innovation savants like 3M, Pixar, Apple, and Google. The sorts of places where innovation isn’t an unnatural act, but part of the very fabric of a company. It seems a panacea to many companies that struggle with innovation. But what exactly is a culture of innovation, and how does a company build it?

In this Master Class, Scott Anthony will describe the essential elements of a culture where innovation happens naturally and regularly. He will provide practical tips to help you identify and address the barriers facing your organization. Specifically, attendees will receive:

• Tips to identify, motivate, and develop innovation talent inside your organization
• Simple diagnostic instruments to assess your organization’s innovation capacity
• Lessons from innovative leaders like Amazon’s Jeff Bezos and Pepsi’s Indra Nooyi